Tanishq Ad Reportedly Pulled Amid Trolling; Boycott Call Divides Internet

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An advertisement by the Titan Group's Tanishq, a popular jewellery brand, has been reportedly pulled off air after vicious trolling on social media with 'BoycottTanishq' trending on Twitter on Monday. The advertisement featuring an interfaith baby shower, released last week, was targeted by a section on social media who felt it "promoted love jihad". But many others condemned the bigotry and hate-filled posts pushing the boycott trend, calling it completely against the Idea of India.

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